Health Ministry to adopt more people-centred communication strategy

first_imgThe Public Health Ministry and the Pan-American Health Organisaion/World Health Organisation (PAHO/WHO) are working to re-draft the National Communication Strategic Plan for the health sector during a two-day consulting exercise at the Marriott Hotel, Kingston.Communications Specialists, Kevin Cook and Leticia Linn from PAHO, Washington DC are spearheading the exercise.PAHO’s Communications Specialist from Washington DC, Kevin CookThe Public Health Ministry had drafted a National Communication Strategic Plan in 2012, but this was never implemented. Ministry officials have been seeking, since last year, to redraft and implement a plan that can provide vital health care information to the public.Addressing the gathering at the opening of the consultation, Cook indicated that the importance of health communication has never been more of a priority as it is today. He highlighted PAHO’s strategy towards successful and effective health information and communication in the Americas.“Well-formulated health communication, coupled with community engagement efforts was absolutely critical to saving lives.”Minister within the Public Health, Dr Karen Cummings said that the establishment of health literacy through health promotion is essential to realising positive public health outcomes.“Health communication is an essential component of any public health programme. This vital component provides a vehicle for the transmission of messages to targeted audiences on a number of issues that can result in the creation of health awareness and the development of the embryonic stages of health literacy.”Also, PAHO/WHO’s country representative to Guyana, Dr William Adu-Krow said that effective communication is a prerequisite to bridge gaps that exist in communicating health information.“Globally, whether we want to maintain and improve health, contain immediate public health crisis or respond appropriately, the messages we send and receive are critical to creating better health for us all.” Dr Adu-Krow said.The objectives of an effective health communication strategy is to provide health information by using understandable language; to provide methods that can be easily accessed by population; to enhance the ability of healthcare providers to interact with individuals and to develop a system for management and delivery of health materials developed.last_img read more


first_imgAFI, on its part, said that Jaisha or her coach had not AFI, on its part, said that Jaisha or her coach had not told any athletics official present in Rio about any specific requirement of any drinks. “It is the responsibility of the organisers to provide water and energy drinks to the marathon runners. For that, there are water and energy stations throughout the course” AFI Secretary C K Valson, who was also in Rio during the competitions, told PTI. “If any marathon runner needs any specific drink to be available for him or her, prior permission from the organisers is required. We could have done that if Jaisha or her coach had informed us that they would need specific drinks or separate water. But they did not told us about any such requirement before the race,” he added. Valson also said that officials cannot be present at the marathon race course without prior permission and necessary accreditation. “For an official to be present, you need prior permission and proper accrediation,” Valson said. When asked about the incident, Sports Minsiter Vijay Goel said it was the Athletics Federation of Indias (AFI) responsibility. “Every time any small incident happens, we take note. It was AFIs job, it is the federation which should have taken care of this,” he said. The athlete on her part said she has no clue who to hold responsible for the fiasco. “I dont know who to blame for this. May be nobody realises the seriousness of a marathon, the fact that we have to run 42kms,” she said. Valson also said that 3000m steeplechase runner Sudha Singh had collected medicines from the Games Village polyclinic just a day before her departure from Rio. “Jaisha was treated at the Games Village polyclinic after she fainted at the finish line of marathon race. Sudha Singh also complained just a day before her departure from Rio that she was not feeling well and she also collected medicines from the polyclinic,” Valson said. “But all these are minor illness and we have not been informed of any major or serious illness. Otherwise, how would have they returned home after a long journey without any problem,” said Valson, who reached the country early today. PTI PM PDS PDSadvertisementlast_img read more

Two wildfires in one day keep Playa del Carmen firemen busy

first_imgPhoto: Heroico Cuerpo de Bomberos de Solidaridad Photo: Heroico Cuerpo de Bomberos de Solidaridad The first fire was reported to Emergency 911 after someone spotted flames along the federal highway near a school. Municipal authorities quickly arrived to evacuate all 180 Weston students after the fire was found to be on a vacant lot next to the school. Playa del Carmen, Q.R. — Two brush fires in one day kept local firemen busy dosing flames and evacuating a nearby school. The second fire of the day had firemen heading in a different direction after another 911 call revealed burning brush near 85th Avenue with Constituyentes. Firemen rushed to that scene to control flames since wind gusts were strong and the threat of the fire spreading was high. center_img Members of the Heroico Cuerpo de Bomberos of Solidaridad, along with Protección Civil and Seguridad Pública, reported that the fire quickly spread, causing the evacuation of students and teachers. Yivi Méndez, director of the Fire Department along with Luis Pimentel, director of Urban Image and Emmanuel Hedding, operational director of Civil Protection and Fire were on scene and say their inquiries indicated that it was caused by someone burning garbage. Both fires were contained with no reported injuries in either case. Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on WhatsApp (Opens in new window)last_img read more