The master content summary method to ease social marketing

if you spend 10 hours planning your content collection and resource creation methods, it will take you only about 15 to 20 minutes to summarize the content every day!

this article we talk about the social content of the [induction] and [finishing]. The article is well suited for the following Marketers:

a week to spend hours finishing will be posted on social media content;

on the content of the induction and collation of no clue, I do not know where to start, where to start;

content of social users in the attractiveness of the decline in the loss of fans.

The core content of

article has two parts: how to summarize the content and detailed implementation steps. The article is divided into two parts, the first part tells about methods, practical.

lead: there are a lot of animal (especially herbivores) will store food for the winter, because winter is not the result of plant. This approach can not only help the animal survive the severe winter, and they store the food together, when they really need to know where to find these foods.

social media management is a full-time job, and you often feel that time is pressing. But you can’t use it as an excuse for low social media participation or a lack of continuity in social content. You have to do now is to find inspiration from the animal, some content stored for possible period of want or need.

so how can you store the right content?

1. Make a content calendar

step 1: know your audience. Any brand can not only for a specific audience groups. Therefore, the characteristics of your ideal customers are listed, such as: customer interests, requirements, concerns, your brand should be in some areas of the potential market for investigation. If you have the opportunity to access these surveys, they can be a good source of information to help you gain a better understanding of the audience.

addition, A/B test results as well as the overall social media participation is also a good indicator to help you more specific understanding of what the audience likes and dislikes. You can then clear your audience on what kind of content and form, the title or content was faster response.


2: make a list of ideas about the form or type of content, and if you want, you can also make a list of content (see figure below). According to different social media platforms, such as Facebook, LinkedIn, Twitter, the list is divided into different content bar. The more detailed the list is, the better it is, and when you do this list, you must think about the feedback of your audience.

pick what your audience will like to put in the content list". If you are a corporate training organization, the following is a list of content you can add

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