nventory 2014 China nternet ten successful marketing case Mom hit me again

2014 is about to pass, recalling the 2014 Internet marketing dynamics, there are many classic cases profoundly affect us, it is worth learning and reference. It is creative everywhere, we All flowers bloom together., together to count down the ten classic case, see how they are fun Internet marketing ~

2014 is about to pass, recalling the 2014 Internet marketing dynamics, there are many classic cases profoundly affect us, it is worth learning and reference. It is creative everywhere, we All flowers bloom together., together to count down the ten classic case, see how they are fun Internet marketing ~

case 1: Tmall Suning tear force war – Mom hit me again

"mother hit me again" is a group of mothers who hit the net in December 2013, a slap in the face of the mother and daughter dialogue between the four comic pictures, the name is taken from the Taiwan film, "mother love me again". In the double eleven period, suning.com was drawn into the "mother call me a" advertising "TM double eleven you should have a choice". Have to say, this advertisement is very targeted, with red contrast suning.com Tmall blue, both ironic and truth, everybody "enjoyable", Ma did not know see this ad feel ah. Later friends came back as a fan version, not fun, really want to work. Cause a large number of users forwarding and onlookers hot.

 

case two: Baidu – offline event online marketing: "Hi, about?"

in September this year, in the Western Hemisphere iPhone6 to "bigger is also greater than the attitude of the Internet Shuabing, Baidu input method of the eastern hemisphere is also the first hit" expression of you, and your concept iPhone ", set off a wave of" understand you ". Lian Quanmin’s husband Wang Sicong joined micro-blog, like Baidu, so Baidu input method is also known as "Wang Sicong with input method". At the same time, Baidu input method iPhone version also appeared in New York Times Square as the first mobile Internet products China, copy the invitation for the global Chinese line advertising: "Hi, Wanna date me?" became the popular language of network popular in October, and caused a lot of netizens and copycats. Baidu input method using the New York Times Square advertising offline events, create online marketing case, also get 1 store and many other marketing enterprise specializing in 2014 can be described as follow, very eye-catching Internet marketing event.

 

case three: Chu orange – a web of orange

have been living network founder who was once the "Southern Weekend", "Southern Metropolis Daily", "Beijing News", NetEase and other media entrepreneurs. Media people still deep

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