Daily topics for 20 years Zhaopin listed The old station railway station attack is not easy

A5 (www.admin5.com) station network June 17th news, Zhaopin in 13 this month finally listed! As a 20 year history of the Internet website it is not too early or even a little late, and is too late to rival future than for ten years! But is such an old station on the Internet the road is striking one snag after another


Zhaopin was founded in 1997, is the first batch of Chinese recruitment vertical sites, for the first time in 2010 to achieve profitability. Its predecessor was founded in 1994, the headhunting company (Alliance) company. As of December 31, 2013, the total number of registered users was 74 million 100 thousand, an increase of 18.7% compared to December 31, 2012. Zhaopin 2014 first quarter revenue of 255 million 700 thousand yuan, qianchengwuyou for 58% in the same period, net profit of 41 million 980 thousand yuan, 35% over the same period for the future.

China in the Internet industry, Zhaopin (zhaopin.com), qianchengwuyou (51job.com), chinahr.com (ChinaHR.com) called Chinese recruitment network of three carriages. Qianchengwuyou listed in September 2004, the current price of $60.6, a market capitalization of about $1 billion 793 million. Chinahr.com also has been listed on the impact of failed.

as early as 2011 Zhaopin had listed on the sprint, but in the end because the harsh environment of the capital was shelved. The Zhaopin listed on the New York stock exchange, on the first day to close at $14.65, $13.50 higher than the issue price rose 8.52%. Intraday price hit $14.18, reaching $16.20. To the closing price, Zhaopin market capitalization of $732 million.

at present, the domestic job market, the bulk of future worries were dominated recruitment website, after all, qianchengwuyou alone big, Matthew has been formed, but the business model Zhaopin partial traditional and its revenue model is showing a certain degree of crisis.


Zhaopin profit model, mainly through advertising fees. But a lot of recruitment sites become a platform for corporate publicity. Public statistics show that Zhaopin display advertising revenue has more than half. This makes the recruitment effect greatly reduced, this should be to help job seekers and business owners to find the core values of effective information is distorted, users began to lose. In addition, Zhaopin will have been go to the market and other classified information website and emerging headhunting recruitment, social recruitment, such as headhunting network, pull hook net, Linkedln, street network and other food, the competition will become more intense.

Where is the future growth of the recruitment of

? Guo Sheng said in an interview, mainly at both ends, one end of the B end (employers end), one end of the C end (job end), Internet penetration at both ends are not high. Guo Sheng believes that in developed countries, there are super

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